Easter themed carousel as shown live on Facebook
Parkside Non-food promotion title card.
Parkside Non-food promotion product tile
Facebook promotional carousels for Lidl US.( Lidl US. 2022-2023)
My primary focus throughout 2023 was working on paid social graphics for Lidl. One type being designing carousel tiles for Facebook. I created a total of 3 sets of carousels each week; two food sets and one Non-food set. each set had around five to eight tiles each, and promoted various spotlight products.
Shown here are some examples of the various types of Facebook Carousels that I have designed.
GIF email header
Weekend deal banner
LIdl Dish magazine reciepe banner
email supprise tiles
Email assets for Lidl US.(Lidl US. 2021-2022)
Another set of projects that I was responsible for early on during my time at Lidl, was designing email assets for weekly email promotions. This involved working with the digital team to create a variety of graphics such as: GIFs promoting the leaflets, banners about Lidl's Magazine, and clickable icons for email exclusive offers. The goal of which was to get email subscribers to engage more with Lidl's other various content and promotions.
Shown here are a few example of some of the types of assets that I would work on for the email.
Lyric video project for Motion Graphics course (George Mason University 2021)
This was a video project for my motion graphics course at GMU. the goal of the project was to create a lyric video to demonstrate our growth with using Adobe After Effects. For this project I chose to use the song White Light, by Gorillaz. I chose this specific song because despite its repetitive lyrics, its chaotic pacing and rhythms presented a challenge. the end product I feel use the simplistic lyrics to emphasis the songs rapid energy.
To watch the video you can click on the image above.